Pasta Werk

A figurative branding project amalgamating body and food where body acts as a medium through which food considered as material flows to fill the void space, making them unique in their own ways.

The concept works on the theory of 'we are what we eat' centering pasta as the actor of the play. Since, pasta has much importance in our daily life and is considered as a staple food in some cultures.

Also, as a personal attachment, pasta has always been the saver for something quick and easy. One of the central points of departure in this project is to be schooled with various kinds of pasta shapes that exist and drawing a parallelism to that with the skeleton. Engaging audiences with educational content about the origins, shapes, and cultural significance of pasta, linking it to their own identity and personal stories.